Word & Brown General Agency Achieves HITRUST CSF® Certification

With privacy breaches an all-too-familiar news story, from Fortune 500 Companies to competing insurance agencies, ensuring information security for both you and your clients is of utmost importance to Word & Brown.

To practice what we preach, we are very pleased to announce The Word & Brown Companies, including both the Word & Brown General Agency and CHOICE Administrators, have earned HITRUST certification.

What is HITRUST?

HITRUST (Health Information Trust Alliance) is a privately held company that works in collaboration with health care organizations (e.g., carriers, Third Party Administrators, General Agencies), technology, and information security leaders to establish security framework designed to store information. It requires an extensive audit of security measures and practices to determine whether information both stored and shared is secure.

Receiving a HITRUST certification is not a requirement of being deemed HIPAA compliant; however, it shows customers of companies proactively earning the certification that their commitment to consumer security is strong.

The bottom line: when you work with Word & Brown, you can be confident the information of both you and your clients is safe and secure.


Word & Brown General Agency announced selected systems* used by the company have earned Certified status for information security by HITRUST.

HITRUST CSF Certified status demonstrates Word & Brown’s systems* have met key regulatory requirements and industry-defined requirements and the organization is appropriately managing risk. This achievement places Word & Brown in an elite group of organizations worldwide that have earned this certification. By including federal and state regulations, standards, and frameworks, and incorporating a risk-based approach, the HITRUST CSF helps organizations address these challenges through a comprehensive and flexible framework of prescriptive and scalable security controls.

“We are very excited to earn the HITRUST Certification,” said Word & Brown president Jessica Word. “It’s the most prestigious security framework for the health care industry. It represents more than a year of direct efforts and is the culmination of several years of continuous development and enhancement of our security program. We wanted to do this for our customers and our partners.”

“The HITRUST CSF has become the information protection framework for the health care industry, and the CSF Assurance program is bringing a new level of effectiveness and efficiency to third-party assurance,” said Ken Vander Wal, Chief Compliance Officer, HITRUST. “The HITRUST CSF Certification is now the benchmark that organizations required to safeguard PHI are measured against with regards to information protection. By taking the steps necessary to obtain HITRUST CSF Certified status, Word & Brown General Agency is distinguished as an organization that people can count on to keep their information safe.”

About Word & Brown

A leader in distributing health benefit plan models and solutions to individuals and businesses, Word & Brown General Agency works with premier insurers to deliver a comprehensive product portfolio – providing brokers with innovative sales tools, industry-leading quoting, personalized sales support, a commitment to helping brokers increase sales, and a pledge to “Service of Unequalled Excellence.” For more information, visit

*The selected systems used by Word & Brown Insurance Administrators, Inc. that have earned the HITRUST CSF certification are Orion, Quotomatic, Great Plains, Enterprise applications, and their supporting infrastructures. 

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